west elm

Visual/UI Designer

Art Direction, UI, UX, iOS Design, Mobile Design, Responsive Design, Visual Design, Design Systems

As a Visual/UI Designer, I worked with merchandising and marketing departments creating design solutions that enhanced customer shopping and interactive web experiences for West Elm's onlilne store.

My design work ranged from UI solutions for room concept shopping and dynamic searches, to high fidelity promotional assets.

For West Elm's iPad app concepts I skewed toward brand and aesthetic styling for the user interface to create a unique and elevated shopping experience.